In an attempt to make receiving parking tickets a more enjoyable experience, the city of Chicago has revamped the entire face of the parking ticket. Rather than having an ugly orange envelope covering up a plain white receipt with the amount of the fine, Chicago parking workers have a new weapon. Adorable puppy pictures.
Now, when residents of the already expensive city walk out to find that they’ve incurred yet another outlandish ticket because of some minor problem or arbitrary decision made by a meter attendant in a bad mood, they won’t see the familiar orange sleeve on their car. They’ll see the big, brown, loving eyes of a baby golden retriever and a wide, slobbery almost-grin. Upon opening the ticket sleeve, they’ll see the puppy cuddling down sweetly, with its little pink nose pointing at the fine for your vehicle. On the top of the ticket, it will read, “It’s ok. I’ll still be your best friend.”
The Chicago parking businesses truly believe this will help people cope with their anger and negativity toward getting a ticket. They even believe that if it rains and the outside sleeve gets wet, it may look like the puppy slobbered all over it and make people think of how cute puppies are with their uncontrollable slobber and they’ll forget about the fine inside.
Because it is only a picture of a puppy, those citizens who are allergic or nervous around dogs will not be bothered by having an actual dog near. And, it will help weed out which citizens have souls and which ones don’t, by seeing which people find the puppy adorable and which find it annoying. Parking enforcers believe that anyone who finds a puppy annoying has no soul and deserves to incur more fines in the future.
The parking companies are even hoping that having the puppy pictures will make people almost look forward to getting tickets, since many are already receiving them on almost a weekly or monthly basis. They plan on dressing the puppy up for various holidays and celebrations throughout the year if the program proves to be a success.
So far, people have not yet begun to appreciate the new precious parking tickets. Most citizens continue to argue with meter officials who write them up and groan at any new ticket that appears on their car.